Physician Spokesperson at Winona

About Winona

Winona is a leading telemedicine company providing hormone replacement therapy (HRT) for women in menopause. The company has built all of its technology in house, including an EHR, patient care admin system, patient portal, website, and marketing technology. Winona operates two compounding pharmacies and works with a team of in house physicians to deliver world class care through a fully vertically integrated business model.

About the Role

Winona is seeking a passionate, engaging, and confident physician to serve as one of the medical faces of the brand. The ideal candidate is an MD or DO who believes in evidence based hormone replacement therapy (HRT) and is passionate about educating women on perimenopause, menopause, and treatment options. This person should be comfortable on camera, relatable, and able to communicate medical information in an engaging and approachable way. An established social media presence is preferred but not required. For the right candidate, Winona is open to helping build and manage a professional social media presence, including Instagram, to support the role as a physician spokesperson.

Seniority Level: Senior Executive

Responsibilities

• Serve as a physician spokesperson and trusted medical face of Winona.
• Appear in digital advertisements, social media campaigns, and educational videos.
• Create and participate in content for Winona's social media platforms, including Instagram, TikTok, Facebook, and YouTube.
• Participate in video shoots, interviews, and promotional activities.
• Collaborate with Winona's marketing and creative teams to develop engaging, medically accurate content.
• Help educate audiences on perimenopause, menopause, HRT, and common misconceptions surrounding women's hormonal health.
• Explain complex medical topics in a simple, relatable, and approachable way.
• If applicable, leverage an existing social media presence to help educate audiences and promote Winona.
• Work with Winona's marketing team to develop and maintain a professional social media presence, if needed.
• Coordinate with Winona on all brand related content published through personal or professional social media accounts, ensuring messaging about Winona is reviewed and approved before publication.

Qualifications

• Doctor of Medicine (MD) or Doctor of Osteopathic Medicine (DO) degree, preferably with a specialization in Family Medicine or Obstetrics and Gynecology (OB-GYN).
• Active U.S. medical license in good standing.
• Strong understanding of menopause, perimenopause, and hormone replacement therapy.
• Supportive of evidence based HRT and its benefits for eligible women.
• Comfortable speaking on camera and participating in video content.
• Strong communication skills and an engaging, relatable personality.
• Experience creating videos or participating in social media content is preferred.
• An established social media following is a plus, but not required.
• Willingness to collaborate with Winona's marketing team on social media content, brand messaging, and promotional activities.
• Passionate about women's health and educating women on their treatment options.

Benefits

As a part time member of the team, you will enjoy:

• Flexible hours
• Work wherever you choose
• Fun and casual work environment
• Employee engagement activities and virtual gatherings
• A diverse, global team

Equal Employment Opportunity

Winona provides equal employment opportunities to all qualified individuals without regard to race, color, religion, sex, gender identity, sexual orientation, pregnancy, age, national origin, physical or mental disability, military or veteran status, genetic information, or any other protected classification. Equal employment opportunity extends to all aspects of employment including recruitment, hiring, training, promotion, demotion, transfer, leaves of absence, and termination. Winona takes allegations of discrimination, harassment, and retaliation seriously and will promptly investigate such behaviors.