Creative Director at Circle

About Circle

Circle is at the forefront of building the world's leading AI-powered, all-in-one platform for digital businesses. Our innovative solution empowers creators, coaches, educators, and businesses to seamlessly integrate their audience with engaging discussions, live streams, events, chat functionalities, courses, and payment systems, all within a unified platform and under their exclusive brand. We pride ourselves on being a fully remote company, comprising approximately 270 growing team members from over 30 countries globally. We seek exceptional individuals worldwide, providing them with the environment to achieve their best work and significantly impact their lives. While we do not track hours, we uphold high expectations and manage performance closely. Our collaboration spans various time zones, prioritizing asynchronous communication and comprehensive documentation. Twice yearly, our entire company convenes in breathtaking global locations for company offsites, with past destinations including Turkey, Portugal, Mexico, Thailand, Colombia, Italy, and Ireland. Explore our Careers page for more insights into working at Circle.

About the Role: Creative Director

We are thrilled to welcome Circle's inaugural Creative Director. This presents a unique opportunity to define Circle's global presence and articulate the narrative of a generational company shaping the future of digital businesses. We are searching for an extraordinary creative storyteller capable of developing compelling, consistent narratives across all of Circle's external communications: product launches, marketing campaigns, advertisements, landing pages, announcements, partnerships, and events. You possess an unwavering dedication to the power of impactful storytelling, believing that every word, visual element, and minute detail contributes significantly. You maintain an exceptionally high creative standard, thrive in intensely collaborative environments, and skillfully influence others through the sheer quality of your work.

As Circle's first Creative Director, you will primarily function as a creative extension of the founders. You will transform their ideas, product strategies, and company vision into clear, memorable, and distinctly 'Circle' narratives across all our assets. Day to day, you will collaborate closely with Circle's founders and across our in-house design studio, product marketing, paid media, video, and events teams to elevate our storytelling and creative execution during every significant company moment. Your ultimate goal is to establish Circle as one of the most creatively distinct and definitive companies within the digital business category.

Key Responsibilities of the Creative Director

• Shape Circle's Narrative: Collaborate intimately with Circle's founders to synthesize, refine, and evolve the overarching story behind our long term vision, translating it into clear, compelling narratives that resonate across all our initiatives.
• Own Creative Direction for Major Launches & Campaigns: Identify the core angle, develop the creative brief, sculpt the story, and meticulously ensure each moment is impactful. You will partner extensively with Product Marketing on launches, announcements, demos, and enablement to ensure cohesion, intentionality, and a uniquely 'Circle' brand experience. This demands a deep understanding of our product, customers, and market.
• Deeply Embedded Creative Marketing Partner to our Design Studio: Work exceptionally closely with our Design Studio, led by a co-founder and not reporting to you. Success here hinges on shared taste, mutual trust, healthy creative tension, and agile collaboration. You will occasionally lead external agencies and, when crucial, craft high-stakes copy yourself, such as headlines, manifestos, launch scripts, or stage presentations.
• Elevate Advertising & Creative Campaigns: Develop the concepts and narratives for Circle's advertising creative, partnering with our Paid Acquisition team to create high performing campaigns. They provide channel and media buying expertise, while you ensure the creative content is worthy of distribution.
• Direct Storytelling Across Video & Events: Engage hands on with scripts, structure, pacing, and narrative for launch films, social media content, ads, virtual summits, and other key moments. While not editing videos or producing events, you will possess a strong understanding of the craft to offer informed opinions and collaborate deeply with specialists.
• Influence Brand Experiences: Shape the narrative behind memorable brand experiences at webinars, virtual summits, conferences, and live events to align with the company's brand vision. This encompasses themes, programming, booth design, talks, slides, copy, and every detail that elevates the experience.
• Turn Partnerships into Stories: Work with our Partnerships team to transform collaborations with creators and customers into compelling stories for distribution across our channels. You will help develop concepts, framing, naming, narratives, and creative execution for major partnerships, empowering partners to tell their stories powerfully.

What We're Looking For

• Proven Body of Work: We value your creative output more than past titles or years of experience. You should be able to articulate your best work, detailing the problem, idea, choices, personal contributions, and outcome.
• Exceptional Creative Taste & Judgment: You recognize outstanding work, can explain its quality, and possess the conviction to refine work until it reaches excellence. Equally important, you discern when an idea is forced, off-brand, or when your input detracts from the creative.
• Outstanding Storyteller & Writer: You simplify complex ideas into simple, compelling narratives. You are meticulous about language, obsessing over headlines, launch narratives, or single lines of copy until they feel inevitable.
• Strong Point of View with Collaborative Acumen: We seek proactive individuals who can define the brief, challenge premises, elevate team and founder ideas, and compellingly advocate for different directions.
• Fluency in Video as a Creative Medium: While not a producer or editor, you deeply understand effective video, from script and opening seconds to structure, pacing, emotion, and payoff, and recognize the distinct creative needs of launch films, social videos, customer stories, and paid ads.
• Experience with Performance Driven Creative: You have developed ads and campaigns accountable to results, analyzing data, iterating based on insights, and collaborating with paid acquisition teams to ensure creative remains engaging.
• Instinct for Meaningful Attention: You know how to make a brand noticeable, surprising, and culturally relevant without chasing attention for its own sake. Ideally, you can share instances of successful creative risks and times you wisely advised against an off-brand idea.
• Leadership Through Influence: Your impact will largely come from inspiring exceptional work from designers, marketers, writers, video producers, agencies, and founders who do not report to you. You know how to elevate creative standards without becoming a bottleneck.
• Strong Eye for Design & Craft: You don't need to be a designer, but you must collaborate effectively with exceptional ones. Our Design Studio operates with high standards; you will need the visual taste, vocabulary, and collaborative instincts to be a trusted creative partner.
• Experience Working with Founders: You are comfortable engaging with founders deeply invested in product, brand, and details. You will extract their vision, challenge it when necessary, and collaboratively refine it into something superior.
• Obsession with Explaining Circle's 'Why': The best creative work here stems from a deep understanding of Circle, our product, customers, competitors, category, and market trajectory. You genuinely enjoy developing this context.
• Exceptional Communication Skills: Circle is a global, remote, highly asynchronous company. You require outstanding written and verbal English (CEFR C2 or equivalent) to ensure clear communication and facilitate progress even across different time zones.

Compensation & Benefits

Circle provides globally benchmarked compensation based on U.S. standards, company equity with ongoing refresh grants, and 35 days of paid time off annually. As a remote-only team, we gather twice a year for company retreats in spectacular locations worldwide. Beyond exceptional flexibility and autonomy, we offer a comprehensive benefits package supporting health, wellbeing, and professional growth. Further details are available in our Candidate Hub.

Learn More

• Candidate Safety & Interview Process Notice
• Diversity, Equity & Inclusion
• How We Use Candidate Data
• Equal Employment Opportunity
• Visit our Candidate Hub to learn more about working at Circle, our benefits, and our hiring process.